Chilly Pepper - Miracle Mustang, Equine Rescue & More, WIN Rescue & Rehab Project
  • Home
    • Mission Statement >
      • What and Why
      • Palomino's Open Letter
      • Honey Bandit Time Line/Fact Sheet
      • How it should be
      • New Born Foal Health & Care
      • Anatomy of a Horse
  • Palomino's Ramble
  • Latest Updates
    • Archives
  • Rescues
    • Available for Adoption
    • Adopted
    • Permanent Residents/Special Needs
    • Gone But Not Forgotten
  • Donate & Support
  • Links
  • Contact Us

PRESS RELESE/candlelight vigil

12/12/2011

0 Comments

 
_Hi All,

Please forgive me for getting this out so late.  Wish I had a really really good excuse.
This is the first of two sample releases I will send you today.  One is intended for your local media, the other for any national media you might have contact with.  Both should go out no later than Tuesday early AM.

You will notice that the date I used is Dec 12, Monday.  Use the date you will be sending it out and replace RENO with your city name and information.  Your first paragraph should be short and sweet - stick to the minimum facts jack.  Paragraph 2  brings in the international info.  I felt that Debi's was a good quote, but use whatever quote you like. I expounded on our vigil information in the third paragraph.  You will need to replace that with your own info.   The big thing to remember is to think like a reporter.  DO NOT treat this as an advertisement - it's news.

Paragraph #4 is specifically intended to create a tie-in with current hot topics.  Create your own quote if you like ( it might even be preferable), but keep that tie-in because it gives a reporter a good excuse to link our release to other stories and increases our chance of coverage.

I have attached the photo's I will be sending with my release, You are welcome to use any or all.  If you choose to send your own image, be sure to include info on photo credit - it will be required.  I have also attached a list of quotes you can chose from and a PDF file of the sample release below.  For some reason I lose formatting when my mail goes out( i use a MAC os) so look st the PDF for format.   Believe it or not the "  # # # " at the end is important. If are able, you should send a PDF copy of your press release, but ALWAYS send the release ( properly formatted) in the body of your email. Reporters are to busy to open a pdf file unless you already have their attention.

FYI - The final release will probably be much like this one, depending on any new hot topics in the news.



------------------------------------------------------------------------------------------------

PRESS RELEASE


FOR IMMEDIATE RELEASE

LOCAL WILD HORSE ADVOCATES JOIN INTERNATIONAL CANDLELIGHT VIGIL






RENO, NEVADA - DEC. 12, 2011       Local wild horse and burro advocates will hold a  candlelight vigil at Wild Horse Annie's’s grave site on Thursday, Dec. 15.  Reno is one of over 30 cities throughout the U.S. to join  an international candlelight  vigil  to acknowledge the 40th anniversary of the Wild Free Roaming Horses and Burros Act and the efforts of Wild Horse Annie  who is credited with the unanimous congressional vote that passed the 1971 act.   

Canada  and  Sweden are  also  participating with vigils of their own.  The UK has joined in with a vigil to be held in front of  London’s U.S. Embassy.  "These horses are a symbol of the strength, determination and character of the pioneers that settled our countries."  said Debi Heron of western Canada.  The sentiment is  widespread.

Singer songwriter Lacy J Dalton will join the Reno vigil at Mountain View Cemetery, 435 Stoker Ave., from 4:00 until 6:30 pm.  148 candles will represent the horses who lost their lives in the Calico roundup of 2010 and hope for the safety of those involved in the roundup currently taking place in the Calico Complex.  Everyone is welcome to attend.

“Advocates are frustrated with the political spin coming from the Bureau of Land Management. “ says Carrol Abel,  vigil organizer. “ Their recent review of inhumane practices during roundups is a perfect example.  The AP headline‘BLM: Mustangs mistreated but not inhumanely’ is a good representation of BLM’s attitude toward these animals. We would like to see wild horse and burro management abide  by the congressional intent of the original act .

President Richard M. Nixon said it well when he signed the act into law.

         “Wild horses and burros merit man’s protection historically for they are a living link with the
     days of  the conquistadors, through the heroic times of the western Indians and pioneers,
    to our own day  when the tonic of wilderness seems all too scarce. More than that, they merit
    it as a matter of ecological right – as anyone knows who has ever stood awed at the  indomitable
    spirit and sheer energy of a mustang running free.”
                                                                                        President Richard M. Nixon - December 15, 1971

For more information, contact:
Carrol Abel
775-461-2121
aabelcarrola@globepoint.net
Picture
Picture
Above photo credit C.Abel
Picture
two_questions.cwk_wp.pdf
File Size: 46 kb
File Type: pdf
Download File

0 Comments

Your comment will be posted after it is approved.


Leave a Reply.

    OUR MAILING ADDRESS

    CHILLY PEPPER
    PO BOX 233
    GOLCONDA, NV 89414

    Archives

    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    December 2014
    November 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013
    November 2013
    October 2013
    September 2013
    August 2013
    July 2013
    June 2013
    May 2013
    April 2013
    March 2013
    February 2013
    January 2013
    December 2012
    November 2012
    October 2012
    September 2012
    August 2012
    July 2012
    June 2012
    May 2012
    April 2012
    March 2012
    February 2012
    January 2012
    December 2011
    November 2011
    October 2011
    September 2011
    August 2011
    July 2011
    June 2011
    May 2011
    April 2011
    March 2011
    February 2011
    January 2011
    December 2010
    November 2010

    Tags

    All
    AJ
    Alpacas
    Anika
    Anna Orchard
    Anne Hall
    Baby Blue
    Baby Boo McClellan
    Bellafonte
    Big Girl
    Braveheart
    Bucket
    Cayenne
    Chester
    Chilly Pepper
    Circle Bear
    Cocoa Puff
    Collins Mitchell
    Colt
    Cowboy
    Cupcake
    Dabubbles
    Dakota
    Dee
    Denny
    Diamond Dancer
    Diesel
    Donate
    Donkey
    Double J
    Fabulous Five
    Fleur
    Frosty
    Ghost
    Gila Herd
    Gypsum
    Honey Bandit
    Hope
    Janie
    Jax
    Jolene (Racoon)
    Justein
    KK
    Lacy
    Lacy & Cowboy
    Leaf
    Leeanna
    Lil Bit
    Lil Jo
    Little Mister
    Little Orphan Annie
    Love's Legacy
    LRTC
    Luckee
    Lucky
    Luna
    Mica
    Midnight Onyx
    Mika
    Mikey
    Mikey & Ikey
    Mountain Lions/Big Cats
    My Heart In The Sky
    My Heart's Desire
    Nuttah
    Nya
    Patches
    Paxton
    Pee Wee
    Phantom Jr
    Pictures
    Pistol
    Precious
    Princess
    Princess Felina
    Racoon
    Raffle
    Red Heat
    Return To Freedom
    Rocky
    Romeo
    Samoset
    Sapphire
    Sarjha
    Sasha
    Shadow
    Shimmer
    Skipper
    Sky
    Slipper
    Snowball
    Soldier
    Spartan
    Stormy
    Superman
    Suri
    Tana
    Tawny
    Texas
    Thunder Mountain
    Tia (aka Trailer)
    Timothy
    Tomahawk Crow
    Trailer
    Velma
    Walker
    Wild Horses In Need
    WIN
    Yakama
    YouCaring

Powered by Create your own unique website with customizable templates.
  • Home
    • Mission Statement >
      • What and Why
      • Palomino's Open Letter
      • Honey Bandit Time Line/Fact Sheet
      • How it should be
      • New Born Foal Health & Care
      • Anatomy of a Horse
  • Palomino's Ramble
  • Latest Updates
    • Archives
  • Rescues
    • Available for Adoption
    • Adopted
    • Permanent Residents/Special Needs
    • Gone But Not Forgotten
  • Donate & Support
  • Links
  • Contact Us